Jared Hughes Portfolio
creative. writer. guy with ideas.
ABC wanted to elevate their brand and create a vision that was different than any other plumbing, heating, cooling, and electric company in the Chicagoland area. They felt their design elements and copy executions weren’t attracting the new wave of homeowners, so they tapped a young millennial copywriter and a few senior designers to bring forth new creativity with relatable lifestyle moments, strategic communication and brand iconography.
NEWSPAPER ADS
BILLBOARDS
